About Valarie George

Valerie George formulates for and lends expertise to brands as President and Chief Creator at Simply Formulas. Previously, she worked on the latest research in hair care and color formulations as Executive Vice President of R&D at a leading salon brand.

Valerie is currently a national board member for the Society of Cosmetic Chemists and was the past chair for their Committee on Scientific Affairs. She additionally volunteers on the Governance and Regulatory Committees for the Independent Beauty Association.

Valerie is a two-time past chair of the California Chapter of the Society of Cosmetic Chemists and is a recipient of the lifetime California Chapter Merit Award for her services to the Society. With more than a decade of beauty industry experience, she is a contributing editor at Happi Magazine and the co-host of The Beauty Brains podcast. You can find Valerie on Instagram at @cosmetic_chemist.